Stick a fork in it: KC/IABC’s BCS 2012 is done! February 5, 2012
Posted by Melanie Deardorff in Business Communicators Summit
Last Thursday, 15 speakers and more than two dozen dedicated KC/IABC board members and committee volunteers (led by the Dynamic Duo of Samantha Carter and Bethany Asbell) “left it all on the floor” at our eighth-annual BCS conference. And so did the students, marketers, communicators and others professionals who attended. They soaked up loads of great content on mobile marketing, crisis comm, message development and communications strategy. They networked at every opportunity they could find and (IMHO) got their money’s worth at this day-long event.
I woke up Friday morning in a bit a bit of a fog after the long BCS day that began at 4:30 a.m. and didn’t end until 10 p.m. I made it in to work the usual time (around 6:45 a.m.), but it took me several hours and buckets of Diet Coke and coffee to begin feeling like my usual self again.
Even with the BCS “hangover,” I knew we’d put on one great event. I’d already received several emails from people asking me to thank the board and BCS team for a job well-done. People were tweeting BCS props late into the night Thursday and much of the day Friday. And many of our speakers were publicly singing our praises.
So why do we do what we do?
Great professional development programming is a hallmark of KC/IABC. It’s what we’re known for – and why we put so much time, energy and resources into BCS, our monthly events, Bronze Quill awards program and four special interest groups. Nearly half our chapter’s 200+ members attended BCS, which is great. We offered a $100 early bird rate for members (just below our per-person costs) to get as many members there as possible. And it’s not just because we want events with big numbers. We want our members to learn, grow and be inspired by KC/IABC and content that’s industry-specific, timely and relevant.
If you missed BCS, check out the short highlight video, courtesy of board member and roving BCS photographer Roy Harryman. Or check out #kciabcbcs, which saw a lot of action before, during and after the conference.
I hope to see you at our March 15 luncheon, featuring Cisco’s Brad Whitworth. He’ll share stories about communicators from around the globe who are “initiating, directing, supporting or sustaining outstanding and effective communication programs” (to quote iabc.com). Brad’s C-suite access should make for a compelling program.
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